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What really surprised me about working with BAO is the experience level of their prospecting teams. These are not newbies trying to figure out how to dial-for-dollars, they’re sales professionals who quickly understood the value of our offering and used their unique talent to translate that understanding into meetings with target account contacts.

BAO’s ability to penetrate the mid-market quickly and scale our coverage has put us in an advantageous position to build solid pipeline. Their expertise and mid-market database make them a very valuable partner to our sales team.

BAO was an asset to Juniper Networks to reach new audiences with our SD-WAN offerings. They consistently teed up good conversations with the right people. They’ve helped us crack open new accounts, helped us expand in current accounts, and ultimately provided more coverage for sales. BAO has been a really valuable extension of our team.

Once we kicked off the first campaign, I was impressed that the BAO team really understood not just the solution but the pain point that the client might be experiencing, and were able to surface it through deliberate and careful questioning. That’s how they got the appointments, and it was extremely effective.

We’ve spent more than two decades focused exclusively on the B2B high-tech industry
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