Enable Sales Development
Increase the productivity and success rates of your inside sales teams
They are often the first to interact with prospects — and they are responsible for following up on inbound and event leads and cultivating opportunities. They’re pulled in many directions, which can affect productivity. BAO can help you enable your sales development team to be more productive.
It takes an average of 130 dials to set just one appointment in B2B high tech. Let your SDRs focus on kicking off the sales process and creating pipeline opportunities.
BAO has really helped expand our reach into the mid-market. It’s a vast audience, so BAO’s ability to penetrate that audience quickly and scale our coverage has put us in an advantageous position to build solid pipeline. Their expertise and mid-market database make them a very valuable partner to our sales team.
It comes down to quality for us versus quantity. We’ve seen a big shift toward quality for our reps across the program, and that’s what has impressed me most about BAO.
Drilling down into the right mid-market accounts was a major challenge for us in the past, but BAO’s deep knowledge of the market paired with the scalability their team provides helped us recognize our true target buyers, ones that were previously difficult to identify.
